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Revival of Pakistan Post through modernization is on way: Murad

Islamabad: “Pakistan Post is on the road to restore and regain its lost glory as premium federal public service organization by taking progressive initiatives such as E- Commerce to meet the rising expectations of the digital consumers and customers of the day”. This was said by Federal Minster for Communications and Postal Services, Murad Saeed, during the launching ceremony of E-Commerce Initiative by Pakistan Post here on Saturday.
He said that the ever changing and rising expectations of the customers in the digitalized global market of the day is a huge challenge indeed, this initiative of E-commerce, he further stated, will create a wining- winning opportunity for the Postal Services of Pakistan in the flourishing E-commerce market of today.
Minister said that It is true that the decreasing trend in latter Mail globally has threatened the traditional postal services but the flourishing parcel mail market in shape of E-commerce has opened great vistas for postal sector across the globe.
Murad reiterated his resolve that to improve its financial health of Pakistan Post to make it a commercially viable entity and profitable institution.
“We are capitalizing on the strength of this organization by utilizing its countless foot print, wide and vast delivery network and its round the clock cash remittance service. In the first phase a full fledge web portal .i.e. Web Post Shop will be developed which will help making Pakistan Post a hub of commercial activities and a robust platform for collaborating with the players in the E~ commerce market”, the minister added.

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